Because
past results were inconsistent and pricey,
GlaxoSmithKline (GSK) needed a way to provide
consistent, top-quality language learning to its
employees all over the world. Furthermore, GSK needed to
demonstrate a positive return on its investment. With
operations running on a large global scale, GSK acutely
understands the importance of language training.
Historically, it leveraged local instructor-led language
schools to provide the much needed language learning the
company required. After piloting multiple programs, GSK
chose TELL ME MORE Powered By Auralog’s e-learning
solution. TELL ME MORE Powered By Auralog allows the organization to
complement traditional instructor-led programs with an
innovative, internationally recognized language system.
Additionally, it can be deployed on a standalone basis
to every employee. Via built-in tools, management can
easily track individual/ group progress, monitor usage,
identify trouble areas, assign exercises, administer
tests, and conduct numerous other functions all in real
time.
Auralog pioneered the use of speech recognition
technology in language learning software. Every language
in the TELL ME MORE Powered By Auralog language library
integrates this incredible technology effectively. In
fact, Auralog developed SETS®
(Spoken Error Tracking
System) so trouble areas are identified and users can
pattern native speech and reduce their accents while
improving pronunciation. Instant feedback using imagery,
video demonstrations and real life scenarios provides a
multi-sensory learning environment that engages learners
and instills confidence.
RESULTS
Since adding TELL ME MORE to its enrichment curricula, GSK was able to dedicate one in-house instructor to the
elearning language project. Using the advanced tracking
and reporting tools of TELL ME MORE Powered By Auralog, the
instructor manages the program, ensures employees make
sufficient progress, and monitors all learning criteria.
The tracking tools show detailed progress of each
individual, identifying areas of excellence and
difficulty as well as making it easy for the instructor
to provide supplemental learning recommendations.
“In the Information Age, it is impossible to ignore the
numerous advantages that new technology offers in terms
of learning practices,” says Guy Debande, former
training manager at GSK. “Elearning allows us to
coordinate our training programs with greater ease, in
addition to giving us increased flexibility. In choosing
Auralog, we have a complete solution [composed of] the
TELL ME MORE Powered By Auralog method and the tools designed to
facilitate student follow-up. Auralog also provides
technical support services that assure the maintenance
of the application. Now, our employees spend more than
80 percent of their foreign language learning time on
TELL ME MORE Powered By Auralog.”
Additionally, GSK provided a valuable service for
employees needing, or wanting, to acquire skills in
additional languages. The anytime- anywhere model has
proven extremely popular among employees, who now spend
more than 80 percent of their language learning time on
TELL ME MORE Powered By Auralog.
To learn more about TELL ME MORE Powered By Auralog, visit
www.tellmemore.com.
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